Jeff joined Riser Fitness in 2016 and helps to shape the company’s growth strategy, capital planning, and brand development as a Board Member, Managing Director and now Co-CEO. He brings more than 25 years of experience building and scaling businesses across finance, real estate, and early-stage ventures.
Before Riser, Jeff was a partner and Managing Director at systematic trading hedge funds and developed proprietary real estate investment vehicles. Earlier in his career, he worked at Union Bank of Switzerland and managed an SEC-registered investment adviser and broker-dealer. His experience in capital raising, finance, and operational scaling has been central to Riser’s expansion, shaping it into one of the largest and fastest-growing franchisees in the Club Pilates network.

